Better Business: How the B Corp Movement Is Remaking Capitalism
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Better Business: How the B Corp Movement Is Remaking Capitalism
Better Business is the book to read if you want to put values and purpose at the center of your company
Better Business: How the B Corp Movement Is Remaking Capitalism
Nº de artículo: 27370974

Better Business: How the B Corp Movement Is Remaking Capitalism

Nº de artículo: 27370974

GTQ 147

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Better Business is the book to read if you want to put values and purpose at the center of your company
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What Stands Out

B Corp Insights
Provides in-depth analysis of the B Corp movement, offering readers a comprehensive understanding of its impact on modern capitalism and how businesses can thrive sustainably.
Ethical Framework
Outlines a robust ethical framework for companies, giving guidance on incorporating social and environmental considerations into business models for long-term success.
Practical Strategies
Equips entrepreneurs and business leaders with actionable strategies to implement B Corp principles, enhancing company practices while increasing profitability and social responsibility.

Detalles de producto

Shop Better Business: How the B Corp Movement Is Remaking Capitalism online at a best price in Guatemala. 030024715X
  • Compelling look at the B Corp movement and its importance for a sustainable future
  • Explores the rise of B Corporations and their commitment to social and environmental impact
  • Features interviews with movement founders and leading figures
  • Gold Medalist in Business Ethics category, 2021 Axiom Business Book Awards
  • Provides insights on how businesses can be successful while being a force for good
  • Discusses the vital role of B Corporations in guiding society towards more equitable and sustainable solutions
Publisher Yale University Press
Publication date September 13, 2020
Language English
Print length 312 pages
ISBN-10 027475780X
ISBN-13 978-0274757800
Item Weight 1.1 pounds (500 grams)
Dimensions 5.5 x 1.06 x 8.5 inches (14 x 2.7 x 21.6 cm)

Who Should Buy?

Suitable For
  • Social Entrepreneurs

    Ideal for social entrepreneurs seeking insights on incorporating ethical practices and creating positive impact through their businesses.

  • Business Students

    A valuable resource for students studying business, providing an understanding of the B Corp movement and responsible capitalism.

  • Corporate Leaders

    Helps corporate leaders understand how to implement sustainable practices and improve their company's social and environmental performance.

Not Suitable For
  • Traditional Capitalists

    Not suitable for individuals strictly adhering to conventional profit-driven capitalism without interest in ethical business practices.

DESCRIPCIÓN DEL PRODUCTO

Better Business: How the B Corp Movement Is Remaking Capitalism

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Preguntas y respuestas de los clientes

  • Pregunta: What is a B Corporation?

    Respuesta: A B Corporation is a new corporate form where companies undergo a rigorous certification process, overseen by the B Lab, and commit to putting social benefits, the rights of workers, community impact, and environmental stewardship on equal footing with financial shareholders.
  • Pregunta: What does 'Better Business' cover?

    Respuesta: 'Better Business' covers the rise of the B Corp movement, explores rapid growth of companies choosing to certify as B Corps, and explains why the future of B Corporations is vital for everyone.
  • Pregunta: Who would benefit from reading this book?

    Respuesta: This book would be beneficial for business owners or anyone who wants to put values and purpose at the center of their company.

Sustainable Development Editorial Review

Better Business: How the B Corp Movement Is Remaking Capitalism by Chris Marquis is a comprehensive examination of the B Corp movement and its impact on the capitalist system. This book is an excellent starting point for anyone looking to learn about B Corps and the B movement. Marquis discusses the history of the B movement, covers B Corps in the UK and highlights some of the multinational corporations that have become certified B Corps. He also discusses the difference between using eco-friendly words and actually putting them into action, and how a B corp provides even more credibility to businesses. Marquis's background at Cornell and his thorough research show in the high quality of the information presented in the book. The book contains credible facts backed by reputable sources, and references in the back of the book showing how much work went into writing it. Marquis covers the challenges of becoming a B Corp, and commendable aspects of the movement such as humility and continuous improvement.

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ventajas

  • An informative resource that can serve as a starting point for anyone learning about B Corps and the B movement
  • Thoroughly researched and backed with credible facts from reputable sources
  • Author's background and comprehensive research result in high-quality information
  • Discusses challenges and commendable aspects of the B movement

Contras

  • Some readers found the book repetitive in nature

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GTQ 147

Haz tu pedido ahora y recíbelo por ahí Miércoles, Agosto 26

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características y beneficios

  • Book explores rise of B Corporation
  • Certification process overseen by B Lab
  • Companies commit to putting social benefits, worker rights, community impact and environmental stewardship on equal footing with finances
  • Explains rapid growth of B Corps in US and internationally
  • Future of B Corps is vital for everyone

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